In this project, our team collaborated with the DAEWOO brand to model, render, and create final presentation images of their washing machine products. The client shipped the physical products to us, after which we started a detailed 3D modeling process.
A distinctive feature of this project was the use of photo montage techniques (blending real-life images with 3D renders) combined with fully 3D-designed environments. The goal was to create visuals that are suitable for advertising in catalogs, websites, and billboards—providing both aesthetic appeal and clear product messaging.
Another important aspect of the project was that all the concepts were initially developed as hand-drawn sketches. After the sketches were approved by both our design team and the client, each final image was created to match the corresponding sketch. This process ensured visual consistency and cohesion across the entire project.
Autodesk 3dsMax
Corona Renderer
Adobe Photoshop